About Me

A writer, author, and content producer for over 15 years, I have created compelling content for small and medium businesses, individuals, Blue Chip financial giants, and multi-nationals across South Africa, Australia, the UK, the US, the Middle-East and Sub-Saharan Africa. I specialise in keeping content simple, clear, elegant, and resonant, understanding that clients want – and readers need – punchy work that flows beautifully, that draws the audience in and stimulates them, and that delivers a message, or product, in the clearest way possible.

I have produced articles and blog posts, written letters and marketing materials, created internal and external corporate communications and produced newsletters. I have assisted people with their presentations and social media posts, written sales content and speeches, and collaborated with companies and individuals to get their website text up to scratch. I have written scripts for corporate animation, created compelling and successful press releases and advertising copy.

I have written for coffee shops and corporates, blue-chips and Fortune 500s, health and wellness practitioners, panel beaters and authors, personal trainers and accountants, PR companies and wedding planners, students, software developers and venture capitalists, wine merchants and sectional title people.

I stay in Durbanville, near Cape Town, with my two children and graphic designer wife. I have a dog called Rosy, a male cat named Lily (which is a story for another day), and a hamster named Pip.

And I make my own coffee.